Cambridge Wine Merchants
International Wine Challenge, Wine Merchant of the Year 2012 : WINNERS!
also: Large Independent Merchant of the year UK, East of England Merchant of the year, Fortified Specialist Merchants of the Year UK
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Want to run your own wine business? We’re looking for ambitious business partners to join the CWM group. Not managers for our shops, but business partners.
We are a successful, long-established independent wine shipper and retailer with proven success in the franchise field. If you love wine, know how to sell and can keep a close proprietorial eye on your shop/s (vital in retail) we can set you up with an exciting, profitable and valuable business, and exclusive territory.
In Short
Low risk, low entry cost, low maintenance, proven success
Ahead of the curve – the market is moving our way and our competitors or going/have gone bust
Join a winning team overnight
Build a valuable asset
Take the most amazing, award-winning wine shop in the country, clone it, and parachute it into your local town. Wow.
Key advantages
Being part of a winning team – we’re Independent Drinks Retailer of the Year (many more awards too), and widely regarded as being at the top of our game - and that means our franchises too. A big gong on your front window “UK Independent Drinks Retailer of the Year” means you’re not just a corner shop.
We supply by the bottle, on credit, on sale-or-return, and so present a fantastic range (though maybe only holding a few bottles of each) with low investment and zero stock-holding risk.
Full support from our dedicated events team: we organise tastings, winemaker visits, charity events, send free tasting stock every weekend, advertise your events.
Full marketing support: email-outs, web presence, competitions, posters, flyers and newsletters, wine fairs, national press reviews, gongs and awards, tasting notes and reviews.
Supplier and Trade Delegation support. Free tasting stock, staff training, POS material, trips and events, funded by our suppliers and embassy contacts.
Education and staff training: we put all staff through our successful WSET courses (we’re a registered school) and include franchise staff in our awesome staff training programme. We also help franchisees find and interview staff.
Set-Up: we help design your shop, advise on the re-fit and help with lease, licences and legals – works out v cheap as we’ve done it loads of times.
Systems: franchises run our sophisticated EPOS system with full head office backup.
Proof of success
Our two existing franchises were immediately profitable and the owners are having a great time too.
Please contact Brett Turner brett@cambridgewine.com or Hal Wilson hal@cambridgewine.com for details









